Overview
VIVA Entertainments, a distinguished leader in entertainment management, specialises in promoting and supporting a diverse array of talented performers. Recognising the need to amplify their digital presence to match the energy and professionalism of their live showcases, VIVA turned to Code Galaxy, Lancashire’s leading website development company. The goal was clear: to create a sophisticated online platform that not only highlights the talent they represent but also streamlines the process of artist management and event bookings.
Faced with the complexities of integrating multiple functionalities into a seamless user experience, Code Galaxy employed a strategic approach to develop a website that meets the dual needs of artistic showcase and operational efficiency. This involved crafting a dynamic user interface that captivates and engages, backed by robust backend systems that ensure ease of use for both VIVA’s clients and their internal team. The partnership between VIVA Entertainments and Code Galaxy has set a new standard in how entertainment companies present themselves online, making it easier to connect artists with opportunities and clients with unforgettable performances.
What we did
- Website strategy
- Sitemaps and wire framing
- Brand creation and visual identity
- Bespoke website design
- Custom WordPress website
- Digital development
- Hosting and support

Brand creation
When VIVA Entertainments first approached us, they had a logo—but no real brand identity. After a deep-dive conversation, it became clear that they needed more than just a logo; they needed a cohesive visual language that truly reflected their energy and excitement.
Our team took their existing logo and built a bold, dynamic identity around it. We explored striking typography, vibrant colors, and strong visuals—mirroring the confidence and excitement of their shows and acts. Through high-impact photography and well-structured layouts, we crafted a brand presence that feels as powerful as the entertainment it represents.
Now, VIVA Entertainment has a brand that doesn’t just exist—it demands attention across every touchpoint.




UI & UX website design
The brief was clear: create an engaging user experience, showcase the brand’s boldness, and drive conversions.
With these three principles at the core, our team designed and developed a fully bespoke, responsive, and interactive website. Every detail—from wireframing to final build—was crafted to captivate users and make ticket purchasing seamless.
A key part of the project’s success was integrating Spektrix, an advanced event booking system. This not only ensured a smooth, intuitive ticket-buying experience but also provided our client with the essential reporting and insights they needed to manage events effectively.
The result? A high-impact digital platform that’s as bold and dynamic as the brand itself.



User engagement optimisation and analytics
To further empower VIVA Entertainments, Code Galaxy implemented a comprehensive analytics framework within their website. This enables detailed tracking of user interactions and engagement across the platform, providing invaluable insights into visitor behavior, ticket purchase patterns, and overall website effectiveness.
By analysing this data, we’re able to continually refine the user experience, optimising for maximum engagement and conversion. For instance, adjustments in layout, content placement, and call-to-action positioning are made based on empirical data to boost usability and ticket sales. This ongoing optimisation ensures that VIVA Entertainments not only attracts visitors but also successfully converts them into loyal customers and event attendees.
We have implemented tools like Clarity, Google Analytics and Meta Pixels to help collect data surrounding user behaviours, and experience to help continuously improve performance and conversions.



Dedicated VPS, maintenance & support
To ensure the longevity and performance of the new website, Code Galaxy has taken on the responsibility of hosting and ongoing technical support for VIVA Entertainments. Our dedicated servers provide the necessary infrastructure to handle high traffic volumes efficiently, ensuring that the website remains operational, secure, and fast at all times.
Regular maintenance and updates are part of our commitment, helping to address any potential issues before they affect the website’s performance. This proactive approach guarantees that the website not only runs smoothly but also stays ahead of technological advancements and security protocols. With Code Galaxy’s support, VIVA Entertainments can continue to captivate and engage their audience without worrying about the technicalities of website management.
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